College Basketball

Ole Miss is slated to unveil a new seven-year deal with Adidas that will begin on July 1, 2027, and run through 2034, sources familiar with the negotiations told me. The school, which had been a Nike school since 1999, is finalizing exact valuations on the agreement, though it is expected to rival or exceed the $20-plus million annual deal Miami received from Nike in recent weeks, sources said. Ole […]

Jon Scheyer is at it again. Known for locking down elite talent, the Duke Blue Devils head coach made a major splash on the international trail by securing a commitment from one of the world's premier young recruits. First reported by ESPN, point guard Luke Paul has committed to the Blue Devils for their 2027 recruiting class. The 6-foot-6 Australian guard is highly regarded as a potential lottery pick in […]

UConn was picked to win the Big East by the league's coaches on Thursday with defending champion St. John's the second choice. The Huskies, who made their third national championship game appearance in the last four seasons, are led by preseason Big East Player of the Year selection Silas Demary Jr.  As a junior in the 2025-2026 season, Demary averaged 10.1 points, 5.9 assists and 4.5 rebounds for the Huskies […]

In Follow The Money, Ben Portnoy will bring you into a weekly deep dive into the business of college sports. Before we jump in, I thought it would be helpful to briefly explain what we’re doing here. College sports have never experienced a more topsy-turvy era. Longtime traditions and the increased need for commercialization are clashing at every turn. Quarterbacks are signing multi-million dollar deals. Television contracts are popular fodder […]

One of college basketball’s cathedrals is getting a corporate makeover. Duke is slated to announce a four-year sponsorship deal with Edward Jones that will see the company’s logos added to the floor at Cameron Indoor Stadium. The agreement will also include Edward Jones being designated a "Champion Partner of Duke Athletics" and becoming the presenting sponsor of the Duke Champions Club. "What we have available and the changing economic realities […]

Players who leave the NFL to return to college won't be allowed to come back to the league this season. NFL executive Troy Vincent reiterated the longstanding policy at the league's meetings Wednesday, saying players who go back to college will be ineligible to play in 2026. Vincent said any player who does that would instead become a free agent for the 2027 season. The comments came one day after […]

The Big Ten learned how to speak Petitti and liked how it sounded. The Big Ten Conference announced a five-year extension for conference Commissioner Tony Petitti on Wednesday afternoon, keeping him in the role through June 2033. This contract was unanimously approved by the Big Ten Conference Council of Presidents and Chancellors. "Tony has provided outstanding vision for the Conference through extremely turbulent times," COP/C Chair and President of Indiana University Pamela […]

A federal appeals court on Friday temporarily halted a court order that would have granted thousands of athletes who left college after last season an extra year of eligibility. The lawsuit was filed by players who graduated high school in 2022, whose college eligibility ended last season and who were not included in the NCAA’s controversial new rule that grants most players five years of eligibilty, beginning next season. After […]

Transfers, coaching changes, extensions, injuries, returns – college basketball isn't airing right now, but the sport keeps on moving. Here's the latest offseason news and updates in Men's and Women's College Basketball heading into the 2026-2027 season. Aug. 12 Miami extended the contract of coach Jai Lucas over the past few weeks, a person with knowledge of the agreement said Wednesday. The extension came with a raise, said the person, […]